Mike has collaborated with ELUCIDATION for over 5 years.
He has led insight projects at 3 (Hutchison 3G) and WHSmith. Prior to that he worked at Research International, Ipsos and Synovate (Pegram Walters)
Mike has Ist Class Honours in Social and Political Science from Pembroke College Cambridge and received a foundation scholarship in Social Sciences
Some of MIke's talents are:
Insight-driven Data Analysis and Reporting
- Merging learnings from multiple data sources
- Customer journey review and customer experience measuremen
- Identifying critical success factors of new products and markets
Action-driven Solutions
- Expertise in research that yields commercial insights; timely, practical and actionable
- Panel research
Mike is exercising his brain on a PhD in poetry
